Flyer Example

This is an example of a flyer for a single. The artist whose single is being promoted from this flyer is Olly Murs, who is a British singer-songwriter from the UK.

This flyer was made to promote a single that was going to be released sometime soon. It includes all of the relevant information that a potential buyer would need. For example, the artist, the people featuring on the track and the single's artwork. The colours of the writing match what he is wearing and are big bold so that they stand out as much as possible.

Olly Murs is a singer that is aimed at children and teens, this is because his music can be generalised as "pop", which is also associated with being a child's favourite genre. He is also featured on some children television channel's adverts. This engages the children into the advert, therefore making them look at the product that they are selling or advertising.

The graphology that is used for the singer’s name is how it is presented on all his forms of merchandise. This means that to people who do not know what his name is, or what his logo looks like, they can now see from this flyer for his single.

The image used on this flyer appeals to the audience and genre of "pop" music as it is of Olly Murs himself. This is a general trend for pop music artists to use their faces and image to promote themselves as much as possible. Therefore letting people know what they look like, as this will be what some people will first see of this singer.

This is a good example of a flyer for a single as it gives all the relevant information on one side of the flyer, for example; the single name, who the song features and the single artwork. For the print media based task, I would like to create a flyer for a single or an album and this has helped me to develop my ides further.