Broadcast Example

The first 45 seconds of this X Factor clip are an example of a promotional video.

It gives some information that is quick, snappy and appealing to the audience. It gives the amount of singles and albums that Kety Perry has sold worldwide, the amount of UK number one singles that she's had and the amount of video hits she has had.

During this clip, it also has short snap shots from some of Katy Perry's most famous videos. A lot of them are close up shots of her face. These quick shots appear in between all of the information and keep the audience engaged into what they are watching.

If I were to create a promotional video for my broadcast I would like to do one like this as it is simple and to the point. It gives all the information in one place and is easy to absorb.